We first published the Government Design Principles in 2012. They have influenced the work of design-minded people all across government. Now, we have made new posters to illustrate the principles.
Design Lead for GOV.UK
We've updated the colour palette on GOV.UK, as well as the way the GDS Transport font is served. Here's more about those changes.
Although the vast majority of our time here is spent designing public services and digital platforms, occasionally we do something a bit more traditional like an identity project. Yesterday GDS held its fourth Sprint conference, Sprint16. We designed an animated …
We frequently get enquiries and requests about using the GOV.UK typeface (a variant of New Transport called GDS Transport) on other websites. For licensing reasons we have to be quite strict about what can use the typeface. The GDS Transport …
The Design Principles have been in Alpha since April 2012. It’s probably about time they went into Beta. But every time we start doing that we ask ourselves ‘Are the principles right?’ We’re genuinely split on that. Mostly, the design …
What are we trying? In almost any other circumstance on GOV.UK we would expect an anchor link to be coloured blue, and underlined, set in bold (or both) depending on typesetting context and user need. But on the Business and …
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